Book History‘s annual Greenspan–Rose Prize is given to the best article in that year’s volume whose author was a graduate student at the time the essay was first submitted. Winners receive US$500 and recognition at SHARP’s Annual General Meeting.
Formerly the “Graduate Student Essay Prize,” the award was renamed as of the 25th anniversary volume to honor Book History founding editors Ezra Greenspan and Jonathan Rose. Both eminent book historians in their own right, in their role as journal editors Greenspan and Rose gave extraordinary attention to mentoring young scholars and graduate students. The current editors of Book History are equally devoted to fostering the careers of new and emerging members of the profession.
The 2023 Essay Prize Winner
The winner of the Greenspan Rose Prize for 2024 is Sun Zhang for his paper, written with Ryan Cordell, titled “Imagined Readers: Contrasting Professional and Reader Reviews of Chinese Book Design” (forthcoming in Book History).
The “Beauty of Books in China” is an annual book design competition that represents the highest standard of book design in China. Despite being regarded as successful within the professional sphere, the award-winning books receive varying evaluations from general readers. In the online community “Douban Reading” which boasts a large gathering of Chinese readers, individuals express their opinions through book reviews, often diverging from the intentions of judges and designers. This article centralizes the concept of the “imagined reader” to delineate the aesthetic divergence between professional and general readers in evaluating the material features of award-winning Chinese books. Using the TF-IDF algorithm, this article conducts text analysis on the original judge comments and readers. The authors find both expected and unexpected gaps between imagined readers—what the design-centric judges valued and expected readers to value—and real readers in terms of preferences, aesthetic beliefs and skills in identifying these, and attitudes towards supplementary design elements.
The editors and reviewers valued the broader context of how the paper highlights the intelligent ways in which the authors compare what Chinese consumers look for in their physical books versus what Westerners do.
Previous awardees
2023
Sarah Schaefer Walton, “Crafting a ‘Species of Literature’: John Murray’s Multidisciplinary, Polyvocal Handbooks for Travellers”
2022
Jennifer Manoukian, “Literary Translation and the Expansion of the Ottoman Armenian Reading Public, 1853–1884”
2021
Fan Wang, “How Late Imperial Chinese Literati Read Their Books: Inscribing, Collating, Excerpting”
2020
Mary Catherine Kinniburgh, “The Postwar American Poet’s Library: An Archival Consideration with Charles Olson and the Maud/Olson Library”
2019
Amy Sopcak-Joseph, “Reconstructing and Gendering the Distribution Networks of Godey’s Lady’s Book in the Nineteenth Century”
2018
Anna Wager, “Photographs, Pens, and Print: William Morris and the Technologies of Typography”
2017
Kathryn A. Schwartz, “Did Ottoman Sultans Ban Print?”
2016
Kristen Highland, “In the Bookstore: The Houses of Appleton and Book Cultures in Antebellum New York City” (additional material at Book History Unbound: “An Appleton Archive”)
2015
Elizabeth Della Zazzera, “Translating Revolutionary Time: French Republican Almanacs in the United States”
2014
Albert A. Palacios, “Preventing ‘Heresy’: Censorship and Privilege in Mexican Publishing, 1590–1612”
2013
Brigitte Beck Pristed, “Glasnost Noire: The Soviet and Post-Soviet Publication and Reception of James Hadley Chase”
2012
Elizabeth le Roux, “Book History in the African World: The State of the Discipline”
2011
Eva Mroczek, “Thinking Digitally About the Dead Sea Scrolls: Book History Before and Beyond the Book”
2010
Spencer D. C. Keralis, “Pictures of Charlotte: The Illustrated Charlotte Temple and Her Readers”
2009
Elizabeth Yale, “With Slips and Scraps: How Early Modern Naturalists Invented the Archive”
2008
Joanne Filippone Overty, “The Cost of Doing Scribal Business: Prices of Manuscript Books in England, 1300-1483”
2007
Matt Miller, “Composing the First Leaves of Grass: How Whitman Used His Early Notebooks”
2006
Melissa Free, “Un-Erasing Crusoe: Farther Adventures in the Nineteenth Century”
Special citation for a distinguished article by an undergraduate student awarded to Emily Oswald, “Imagining Race: Illustrating the Poems of Paul Lawrence Dunbar”
2005
Patricia May B. Jurilla, “Florante at Laura and the History of the Filipino Book”
2004
2003
Rebecca Rego Barry, “The Neo-Classics: (Re)Publishing the ‘Great Books’ in the United States in the 1990s”
2002
Matt Cohen, “Morton’s Maypole and the Indians: Publishing in Early New England”
2001
Eric Lupfer, “Before Nature Writing: Houghton, Mifflin and Company and the Invention of the Outdoor Book, 1880-1900”